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Using architecture for marketing - Ajax doors

An “eye-opening” way to market your product…as the door opens, things are magically cleaned! Not only does this imprint the brand to the consumer in a powerful way, its so different that it will likely be a topic of conversation by those who have seen it. Now, in terms of attractiveness or posh factor, this [...]

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Posted by Ashley on December 31st, 2009 — in Ambient Advertising, Design, Marketing, Outdoor, Viral Marketing

Some Christmas Cheer, Some “Holiday” Cheer

Indulge in some charming, clever, Christmas-time advertising…

Source: Advertising Is Good For You

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Posted by Ashley on December 28th, 2009 — in Advertising Around the World, Advertising Well Done, Just for Fun, Marketing

Honey Bunches - Happy Spoon Ad

Interesting concept. I can’t argue the healing effects of a bath, and I suppose spoon’s have feelings too… Either way, clean, appealing graphics.

Source: Ads of the World

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Posted by Ashley on December 17th, 2009 — in Design, Marketing, Photography

Take a Break and Break off a piece of that bench!

Immediately makes me want a Kit Kat. Can’t argue with that…
 

Source: Advertising Is Good For You

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Posted by Ashley on December 10th, 2009 — in Advertising Inspired Art, Advertising Well Done, Ambient Advertising, Just for Fun, Marketing, Outdoor

Innovative Take on Hair Loss - Memo Pad

It’s easy to forget the ways to get creative with branding other than ads or PR. This tangible memo pad below helps show things in a literal way, and is a daily reminder of the company and its products, as opposed to a once seen ad or TV spot. It shows there is no limit to [...]

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Posted by Ashley on December 8th, 2009 — in Advertising Inspired Art, Ambient Advertising, Branding, Collateral, Design, Just for Fun, Marketing, Packaging

Viral

Even Google’s diet has been outsourced…let’s hope Bing is eating its Wheaties! Other than that, I have no idea what this interactive ad has to do with Weetabix cereal other than I now know what Weetabix cereal is. I guess that’s a win!
Check it out at http://www.insideyoursearch.com/.

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Posted by Ashley on November 24th, 2009 — in Advertising Around the World, Ambient Advertising, Branding, Marketing, Media, Viral Marketing, Web & Electronic Marketing

Cute, but how creative?

Kids help provide a gushy quality that an organization, service, product or idea might not otherwise evoke, and thus overall these are cute in concept and in execution considering both that and the purpose of the ads being for the care and well-being of said cuties.  Plus who can resist tiny plumber crack even if the logic [...]

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Posted by Ashley on November 16th, 2009 — in Advertising Around the World, Advertising Well Done, Marketing, Photography

What’s the most popular online purchase?

BOOKS! According to the BBC, More books are sold on the Internet than any other product and the number is growing. Neilson Online surveyed 26,312 people in 48 countries and 41% of the Internet uses had bought books online (up about 8% from two years ago. Interestingly the country buying the most books is [...]

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Posted by Amelia Woodbridge on January 30th, 2008 — in Marketing

For Online Marketers - E-mail is Best

For online marketers, e-mail beats search and display advertising. That’s according to Datran Media’s second annual survey of 2,000 online marketing professionals. Results reveal that eight in 10 of cite email as the best-performing medium, ahead of search and display. Just completed in December 07, 82% of the marketers surveyed also indicated that they plan [...]

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Posted by Amelia Woodbridge on January 30th, 2008 — in Marketing


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