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What’s the most popular online purchase?

BOOKS! According to the BBC, More books are sold on the Internet than any other product and the number is growing. Neilson Online surveyed 26,312 people in 48 countries and 41% of the Internet uses had bought books online (up about 8% from two years ago. Interestingly the country buying the most books is [...]

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Posted by Amelia Woodbridge on January 30th, 2008 — in Marketing

For Online Marketers - E-mail is Best

For online marketers, e-mail beats search and display advertising. That’s according to Datran Media’s second annual survey of 2,000 online marketing professionals. Results reveal that eight in 10 of cite email as the best-performing medium, ahead of search and display. Just completed in December 07, 82% of the marketers surveyed also indicated that they plan [...]

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Posted by Amelia Woodbridge on January 30th, 2008 — in Marketing


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