Using architecture for marketing - Ajax doors

An “eye-opening” way to market your product…as the door opens, things are magically cleaned! Not only does this imprint the brand to the consumer in a powerful way, its so different that it will likely be a topic of conversation by those who have seen it. Now, in terms of attractiveness or posh factor, this [...]

Posted by Ashley on December 31st, 2009 — in Ambient Advertising, Design, Marketing, Outdoor, Viral Marketing

Take a Break and Break off a piece of that bench!

Immediately makes me want a Kit Kat. Can’t argue with that…
 

Source: Advertising Is Good For You

Posted by Ashley on December 10th, 2009 — in Advertising Inspired Art, Advertising Well Done, Ambient Advertising, Just for Fun, Marketing, Outdoor

Further evidence that lawyers affect everything

Posted by Amelia Woodbridge on December 15th, 2008 — in Outdoor

Probably the most read billboard in town

Found this picture on a site called Chicken Crap and I think it pretty much says it all.

Posted by Amelia Woodbridge on June 27th, 2008 — in Outdoor

Wow - now that’s a billboard!

We’ve heard about how they do it up bigger and better in Dubai than most anywhere, and apparently with billboards too. Look at this monster construction. It took 75 days to build and measures more than 1300 feet wide by 65 feet high. It promotes a development project called ‘The Lagoons’ and more than 250,000 [...]

Posted by Amelia Woodbridge on May 20th, 2008 — in Outdoor

What the heck is a Flogo?

One of my clients brought this to my attention - a new company with a new advertising option - Flogos (logos that fly). That’s right, flying logos for your next event. It’s not a bird or a plane…its a Flogo! (as they say on their website). The company can make custom logos with a soap-based [...]

Posted by Amelia Woodbridge on April 21st, 2008 — in Just for Fun, Outdoor

Going Green in Outdoor

Companies are discovering unique ways to use outdoor these days - even tapping the sun! Volkswagen opted for a little less conventional signage with this installation.

A billboard by the Save our Climate campaign out of Canada also used the sun. They added an awning to the board to cast a shadow that rises through the [...]

Posted by Amelia Woodbridge on January 14th, 2008 — in Outdoor